While we in the west talk a lot these days about China’s game industry, our discussions typically focus on its activities over here. That is quite understandable: it feels like scarcely a week goes by without Tencent or NetEase pumping investment into another renowned western developer or publisher. But we talk less about the reverse — about how important, or potentially important, China’s domestic gaming market is for western game companies.
#45: China crisis
#45: China crisis
#45: China crisis
While we in the west talk a lot these days about China’s game industry, our discussions typically focus on its activities over here. That is quite understandable: it feels like scarcely a week goes by without Tencent or NetEase pumping investment into another renowned western developer or publisher. But we talk less about the reverse — about how important, or potentially important, China’s domestic gaming market is for western game companies.